WVEL Money Watch: McDonald’s Revives Dollar Menu

(Photo By Flickr User Kate (deedsofthedanes)).

 

The McDonald’s Dollar Menu is making a McComeback.

McDonald’s is reviving the name of the once-popular value menu next month, but this time the items will cost $1, $2, or $3.

Offering cheap eats has been a winning strategy for the world’s largest hamburger chain. In October, it attributed a rise in a key sales figure during the third quarter to its $1 sodas and a two-for-$5 promotion called McPick 2.

The Oak Brook, Illinois-based company says the “$1 $2 $3 Dollar Menu” will become a permanent part of its menu on January 4, 2018. There are a dozen items on the new menu, including a sausage burrito for a buck, a bacon McDouble for $2, and a Happy Meal for $3.

(Information courtesy of The Associated Press & wqad.com)

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